It is not just a feature of material culture, but also a spiritual feature. Ensure the success of your international business venture by learning more about doing business in vietnam and the vietnamese business culture. Before we examine the niceties of successfully conducting business in vietnam, its worth pointing out that deep c was founded in 1997 and since then, working with reliable partners and with strong support from vietnamese authorities, it has gained a wealth of experience and expertise. Culture and customs of vietnam cultures and customs of the world. An introduction to vietnamese etiquette the dos and donts. According to geert hofstede, a wellknown social psychologist, a culture can be. Many nations have adopted policies to open their economies both domestically and internationally, to support freemarket economic systems, and to highlight their potentials to create additional opportunities for international trade and. You are expected to greet everyone in the room individually, even if the group is large. Doing business in vietnam successfully requires a familiarity with vietnamese business culture and local customs. Along with obligations to clan and family, education has always played a vital role in vietnamese culture. Since last ten years, vietnam has had a stable and high growth rate of 9 percent which has placed it as the secondhighest growth economy in the asia pacific region after china ngo and ocass, 2009, 2011. Understanding national culture has become increasingly important in this new era, when the world is more interconnected, globalized, and has fewer boundaries.
Avoid public displays of affection with a member of the opposite sex. These are the essential facts for uk companies doing business with vietnam. An introduction to vietnamese etiquette the dos and donts updated september 2018 welcome to vietnam. From this basis, an expert profile is built for vietnam in the hope that it can become an engaging guide for any foreigner who wants to study the vietnamese culture. It is also very important to save face in vietnamese culture. Top 10 challenges of doing business in vietnam tmf group. What practical issues can arise when doing business in vietnam. With the vietnamese economy opening up, more and more foreign companies want to invest in vietnam. Vietnamese business culture is similar to americas in many ways. During this period the north experienced a socialist revolution. The six dimensions of vietnamese culture work with vietnamese. Im working on a group project for an international business course and we have chosen to analyze vietnam and its factors that affect business with multination enterprises mne.
Vietnam is also a collectivist country and community concerns will almost always come before business or. Most vietnamese people, regardless of religious denomination, practice ancestor worship and have an ancestor altar at their home or business, a testament to the emphasis vietnamese culture places on filial duty. Vietnamese diplomatic ties have been restored, many american businesses are hoping to be in on the development opportunities offered by what some analysts consider to be asias newest economic tiger. The article explores major differences between eastern and western culture, especially beneficial for western tourists on their first visit to vietnam. To avoid cultural disasters which could make the wrong move in doing business with vietnam, here are some tips on how you can conduct a more successful business in vietnam. How is vietnam adapting to the demands of the market economy. Lunar new year is the biggest one among vietnams traditional festivals. Although the gdp per capita is still considerably lower than in the asian tiger.
It gained independence after world war ii but still retains traces of french culture which are visible in the way people communicate verbally and nonverbally. Vietnam has a diversified topography of plains, midlands and mountains. In 1959 north vietnam began implementing its policy to forcibly reunify the country, which led to outbreak of the american war in vietnam in the early 1960s. In vietnamese business culture, suits and ties in subdued colors are the norm. Culture and customs of vietnam cultures and customs of the world mcleod, mark w on. Doing business in vietnam a cultural guide esmond d, smith, jr.
Doing business in vietnam abstract over the last thirty years, vietnam evolved from war after war to an emerging economy with an attractive foreign investment policy and commitment to a liberalized economy. Vietnam briefing offers a basic understanding of vietnam s business etiquette and culture, which can pave the way for better communication and agreements. According to geert hofstede, a wellknown social psychologist, a culture can be analyzed basing on six cultural dimensions. Vietnam was divided into north and south vietnam for the next twentyone years. Vietnams public and business etiquette do and donts the following are some of the more common points. This guide, doing business in vietnam, provides a high level overview of the practical aspects of doing business in vietnam, including the common types of business entities used by foreign investors to enter the vietnam market, and the taxation and regulatory environment.
When visiting a foreign country, one is bound to make mistakes. Further assistance is available from the ukti team in vietnam. A few days ago, i read the article east meets west of young artist yang liu, a chinese who has been living in germany from over 10 years ago. Lunar new year tet nguyen danusually in late january or early february.
Vietnamese value their independence and history and offended by people who ignore or violate either. Vietnam is an elongated s shape with a long borderline from china in the north, laos in the west and cambodia in the west and south west. Traditional cultures of vietnam vietnam tours, indochina. Pdf what practical issues can arise when doing business in vietnam. Through the features of cuisine, peoples qualification and dignities, etiquettes and customs in food will be reflected. Historians have shared a common view that vietnam has a fairly large cultural community that was formed around the first half of the first.
However in order to avoid cultural disasters which could make the wrong move in doing business with vietnam, here are some tips on how you can conduct a more successful business in vietnam. The authors indicate, having been under chinese rule for years, traces of chinese culture in vietnam still remain in the confucian practices of showing respect towards their ancestors. While vietnam is a land of opportunities you need to have some level of understanding of the vietnam business culture in order to unlock those possibilities. The main objective of this doing business with vietnam guide is to provide you with basic knowledge about vietnam. Understanding how vietnam business culture operates. A long struggle for independence has given the vietnamese a deep sense of national pride. The guide also covers some practical issues faced by investors. Culture and customs of vietnam cultures and customs of the. Cultural atlas vietnamese culture business culture. Most vietnamese have an interest in all things american. Doing business in vietnam intercultural training course.
The six dimensions of vietnamese culture if you want to have an overview of vietnamese culture from an academic point of view, hofstedes cultural dimensions theory can be a good starting point. However in order to avoid cultural disasters which could make the wrong move in doing business with vietnam, here are some tips on how you can conduct a more successful business in. In particular, how does a knowledge of vietnamese business culture. Culture of vietnam history, people, clothing, traditions. Understanding vietnamese business culture and etiquette. Vietnam culture has been a growing curiosity of scholars both nationally and internationally. The capital of vietnam is hanoi, which lies in the north of the country.
Personal relationships play a large role in vietnamese business culture. Vietnamese commercial relationship has grown since the united states lifted its trade embargo against vietnam in 1994 and the two countries renewed diplomatic relations in 1995. According to scholarly sources, the culture of vietnam originated from nam vi. Vietnam cultural presentation free download as powerpoint presentation.
Vietnam is also a collectivist country and community concerns will almost always come before business or individual needs. Vietnam is a burgeoning market for us business people. Business etiquette, language and culture doing business with. Vietnam food culture is formed in the natural lifestyle. Vietnam has an ageold and special culture that is closely attached to the history of the formation and development of the nation. Greetings man greeting man simple handshake twohanded shakes occur with left hand resting on the right wrist 5. To walk into a business meeting in vietnam, open the books, and start talking about how much can be profited from the project is simply not an option. Business etiquette, language and culture doing business. Vietnam is a distinct asian culture over 2,000 years old. Vietnam crosscultural and language training communicaid. Other major cities include ho chi minh city often abbreviated to. Vietnams public and business etiquette do and donts.
Thirdparty introductions are almost a necessity, as vietnamese people prefer to work with those they know and trust. Evaluating and transforming workplace culture in vietnam. Deep c customs and traditions business culture in vietnam. Historians have shared a common view that vietnam has a fairly large cultural community that was formed around the first half of the first millenium b. These are based on information on macroenvironmental factors and business practices of vietnam obtained from a sample of fiftyfour respondents in two major cities of vietnam ho chi minh and. Business negotiations between american and vietnamese. Vietnam became an independent state in the 10th century but was colonised by the french in the mid 1800s. Vietnamese colleagues will be interested to know your age so they can address you properly. Information for health professionals and citizens, including state health statistics, prevention and health promotion, and health care and healthrelated professions. May 06, 2015 business culture in vietnam produced by.
The term globalization is often used to describe the increase of interactions and integration among people, corporations and governments around the world. By the end of this semester, i guarantee you have had many strange experiences and lessons learned the hard way. Along with obligations to clan and family, education has. Vietnamese slowcook business culture and an american fastfood business culture where time is money, and meetings are for getting down to business. Angel cantero diane garnier david anson khiem nguyen dinh charline michoulier. Discover whats on, the best places to eat and things to do in vietnam during your stay. Perfect reading for anyone wanting to learn a bit more about what makes nigerians tick. This is the time for family to get together and enjoy traditional food, visit relatives, friends and colleagues and wish them a happy new year. The accepted style of dress for a business meeting in vietnam is conservative a dark colored, uncontentious suit and tie are customary for men. School presentation, illustrating many featuring aspects of vietnam culture like vietnamese cuisines, traditional festivals. The culture of vietnam has undergone changes over the millennia. Vietnam traditional culture, vietnam travel service, vietnam. The vietnamese believe in the teachings of the early chinese philosopher confucius which emphasise the importance of relationships, responsibility and obligation. Business etiquette in vietnam customs and tips vietnam.
The better prepared you are, the more successful your business negotiations are likely to be, to be forewarned, is to be forearmed, its your choice. The country is friendly to new development from us companies, and the location is ideal for a number of industries, including textiles, tech, and raw materials. In this article we point out most common ways on how to build good relationships with potential partners in vietnam. They will be looking for honest commitment to the relationship from you. Vietnamese business culture giftgiving customs in vietnam gift giving is important in vietnam because of the significance of interpersonal relationships in vietnamese culture. The vietnamese originated from the red river delta in north vietnam, where they built a culture based on rice cultivation and local commerce. Doing business in vietnam guide doing business with vietnam. Disclaimer whereas every effort has been made to ensure that the information given in this document is accurate. In vietnam, people generally enter a meeting in order of importance the highest ranking person arriving first and so on. There is still no agreement in the identified during the phase of literature scientific community about what parameters screening. In this publication, we hope to provide you with an insight into the key aspects of undertaking business and investing in vietnam and answer many of the questions foreign businesses and entrepreneurs have when making their first venture into the vietnamese market.
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